The Mobile in Business Event will provide you insight on how mobile devices, such as smartphones and tablets, can securely support and promote your business.
Industry leaders and specialized companies join forces to bring you an unprecedented 'total picture' what can mobile mean to your company in terms of cost, security, risk, management and impact on the top-line.
This event is aimed at IT and business decision makers from larger enterprises who want to understand how cope and benefit from the challenges mobile represents.
During this event all aspects of mobile integration in your organization will be discussed: starting with mobile security, the configuration and security of the mobile devices (smartphones and tablets), over the real development and ending with the roll-out of mobile applications itself.
We will present to you real life cases to demonstrate the added value of mobile application and platforms in terms of increase in productivity for your organization and optimalization of the business processes.
| Time | Session |
|---|---|
| 1.30 – 2.00 pm | Registration and welcome coffee |
| 2.00 – 2.30 pm | Introduction by Jo Caudron and Bart Van den Notelaer |
| 2.30 – 3.00 pm | Keynote session: Define and Achieve Your Business Goals with Mobile Devices. Arek Dreyer - Dreyer Network Consultants, Inc. |
| 3.00 – 3.30 pm | Mobile security from a strategic, tactical and operational point of view. Bart De Win, Principal Consultant and CC Leader Application Security at Ascure. |
| 3.30 – 4.00 pm | Manage, control and secure all mobile devices. Ulrik Van Schepdael, founder of mobco |
| 4.00 – 4.20 pm | Nespresso case, Julien vander Straeten founder of Yaska |
| 4.20 – 4.50 pm | What kind of Mobile solutions can support your business? Bart Van den Notelaer, BU Manager Content & Applications of The Ring Ring Company. |
| 4.50 – 5.00 pm | Wrap up by Jo Caudron |
| 5.00 – 6.00 pm | Networking drink |
During this introduction Jo Caudron and Bart Van den Notelaer will share with you some market figures on the penetration of mobile internet, number of smartphones … Jo Caudron will also present you some future trends.
You will also get a glance of what happened on the Mobile World Congress in Barcelona, thé annual gathering for mobile business.
Define and Achieve Your Business Goals with Mobile Devices Mobile devices such as iPad, iPhone, Android, and Blackberry, are just another class of business tool. However, their seemingly-magical qualities can cloud your judgement and lead you to have unrealistic expectations, which can end up in a huge waste of time, money, and morale. In the worst case, your lack of preparation can even cause catastrophic losses. Don't be overoptimistic about these tools' ability to transform your workforce without being integrated into your business workflows. Be aware of the risks they pose, and weigh the risks against the benefits. In this 30 minute keynote, Arek will help you consider: Why do you and your employees use mobile devices in the first place? What challenges do mobile devices pose, and what potential do they offer? What strategies can help you address all these questions? You will come away from this session with a more clear understanding of: what the possible benefits are, how to avoid unnecessary risks, and what strategies to employ to help you use mobile devices to achieve your business goals.
Session 1: Mobile security from a strategic, tactical and operational point of view Mobile security in general, with special attention to infrastructure, operating system pitfalls and mobile applications.
Session 2: Manage, control and secure all mobile devices
The mobile communication within the enterprise has become a key asset or business tool. Given its importance it’s also mandatory to manage this part of the business in the best and most efficient way; not only to control the cost, but also to maximize the opportunity it represents.
The presentation will cover the different mobile challenges most CIO’s face today; personal devices are entering the IT arena, private and corporate data reside on the same device, secure access to email, a multitude of mobile OS to support. A correct mobile policy, combined with a powerful mobile device management system will help the CIO to regain control, to actually manage the mobile fleet AND to secure the data and the business!
Session 3: Nespresso-case
This session will talk about a customer who decided to use the iPad for its promotionnal projects because of technological reasons, but also for of commercial reasons. How did Yaska handle the project with a short deadline from initial talks to deployment. What added value did the mobile platform bring to Nespresso?
Session 4: What kind of Mobile solutions can support your business? This session is all about solutions! Solutions to optimize your business processes, to optimize your communication and to optimize your productivity. We will present you off-the-shelf applications which are easy and fast to implement in your company.
Arek Dreyer specializes in integrating Apple products into real world environments. He is a trainer and consultant, and wrote materials used by Apple Global Training. Arek is an Apple Certified Trainer at the ACSA level, and speaks frequently at conferences, including Macworld (San Francisco), MacSysAdmin (Sweden), X World (Sydney), and Apple Connect (Toronto). He lives in Chicago
The Ring Ring Company was founded in 1991 and is the market leader in automation, development and go-to-market project management of interactive phone applications.
We focus on phone solutions that simplifies and optimizes the CRM and CRS processes which results in a low investment, a high conversion rate with a positive impact on the customer’s user experience and an increase of the company’s ROI. Since the beginning of 2010 we focus on the development and implementation of smartphone and tablet applications in a business environment.
Bart Van den Notelaer is an expert on mobile application development. At The Ring Ring Company he manages the Content and Applications Business Unit where he guides media, brands and enterprises with their mobile strategy and with it’s implementation. In this role he managed the implementation and go-to-market strategy of mobile applications for a major media company, a public service and a restaurant chain.
Founded by Ulrik Van Schepdael on September 1st 2010, mobco bvba is a company dedicated to enterprise mobile communication. It provides services to set-up a corporate mobile policy and tools to manage an entire fleet of mobile devices. mobco bvba is reseller of MobileIron and active in Belgium and Luxemburg.
Founder of mobco, Ulrik Van Schepdael, has a track record in the ICT business with over 15 years experience. He started in R&D and moved quickly to product management, he later became marketing director at Belgacom NV in the enterprise division. In his last mission before starting mobco bvba, Ulrik was for 2 years CEO of Euremis NV, a company focussed on mobile B2B application development.
Contact Ulrik at mobco via uvs@mobco.be or +32 475 515102
Yaska, a young and dynamic company specialized in Mac solutions was founded about 5 years ago by Julien vander Straeten. Growing faster thanks to their membership to the Apple Consultant Network, they now have access to more ressources to provide the best solution to their customers.
Their focus lies on the integration of the Mac platform, wether the networks are new, solely Mac based or even mixed. The mobile platform becomes much more than a trend and Yaska also manages their integration. From quick and efficient deployment to real-time monitoring.
At Yaska they have only one aim: providing their customers with the best expertise possible.
Ascure is a high-quality knowledge- , training- and consulting partner. We help you defining your risk comfort zone and managing your risks accordingly. We achieve this through our independency, vast experience and continuous drive for innovation. One of our key services is secure applications on any platform, including the mobile platform.
Bart is a principal consultant with an extensive academic background. He has spent over a decade researching and improving techniques for the analysis and development of secure software, among others in the context of his Ph.D. he authored more than 60 articles published in international journals or conferences. He is specialized in methodological and constructive software security techniques, with a specific focus on application security. Because of his background, he has an in-depth knowledge of the state-of-the-art in the area. His broad view on software security is based on the various projects that he executed and managed. Bart has a broad international contact network and he has organized several events in the context of secure software development (e.g., the SESS workshops, the ESSoS symposium and the OWASP BeNeLux event). He has a solid reputation with regard to presentations and teaching. Within Ascure, he is working on application assurance projects as a penetration tester, code reviewer and secure development lifecycle specialist. He is also responsible for the competence center on Application Assurance and Architectures.
You can get more information on Ascure and our services offering, via Steven Ackx steven.ackx@ascure.com or +32 9 243 10 20.
Date : March 28th 2011
Time : from 1.30 pm until 6.00 pm
Location :
Event Lounge
Generaal Wahislaan 16/F
1030 Schaerbeek
Registration fee: €55
Introduction session by Bart Van den Notelaer: Read more...
Introduction session by Jo Caudron: Read more...
Keynote session: Read more...
Mobile security from a strategic, tactical and operational point of view: Read more...
Manage, control and secure all mobile devices: Read more...
What kind of Mobile solutions can support your business? Read more...